Jaeda Abraham

Sea Jellies Illuminated

Branding, Illustration

Sea World Gold Coast partnered with Griffith University for Sea Jellies Illuminated which opened in mid-2018, which gave design students at the university the opportunity to design for a real life prestigious client. The following are branding concepts for Sea Jellies Illuminated, including logo and branding, signage points for throughout exhibit, as well as branding and designs for their research brand, Griffith Sea Jellies Research Lab.

As a result of this finished branding concept, myself along with other few chosen design students’ concepts were given the opportunity and were chosen to pitch and present to Sea World representatives in late 2017.

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